Augmented data catalogs (that is, those powered by technology such as knowledge graphs) play a key role in metadata management. In fact, almost exactly one year ago, Gartner predicted that “by 2021, organizations that offer a curated catalog of internal and external data to diverse users will realize twice the business value from their data and analytics investments than those that do not.”

Guess what? 2021 is right around the corner.

Why data catalogs are critical to metadata management

Data catalogs serve as a bridge that links multiple data tools, databases, and systems together. They transform disparate data silos into a centralized location for finding, understanding, and using data. 

Metadata, or information about your data, provides critical context and information, keeping the entire organization aligned on meaning. It provides instant understanding for new data, rich and diverse ways to discover data, and everything needed to make data more actionable. Metadata in a catalog is a flexible, highly customizable, and normalized facet that improves usability and value of assets over time. In short, it’s the secret glue that binds your entire data ecosystem together.

Combined with a semantic framework that supports further relationships, catalogs enable anyone to create dynamic and reusable assets, ready-to-go for business-oriented and technical projects across multiple use cases.

How helps

We’re proud to be named a Challenger in the 2020 Magic Quadrant for Metadata Management Solutions. In this report, which evaluates vendor offerings and how well they support business needs, was placed the highest for both ability to execute and completeness of vision in our quadrant. 

The metadata management landscape is complex, with vendors taking on vastly different approaches. Our approach? A cloud-native data catalog that’s powered by a knowledge graph. This combination of functionality connects data and people together, and enables enterprises to achieve real-world business value.


Knowledge graphs and business semantics

We believe Gartner noted’s underlying knowledge graph as a strength. With this foundation, our customers benefit from the platform’s ability to automatically infer patterns that help teams work more efficiently. This includes automatic, contextualized suggestions for related data, metrics that highlight key trends and data use, and easy-to-use lineage to quickly pinpoint and address potential risks.

In other words, our customers benefit from a data catalog that just keeps getting smarter the more it’s used. 

Better for the whole business

Collaboration across multiple user personas is core to’s philosophy. This includes an agile data governance methodology that empowers everyone in your organization to share their expertise and knowledge to enrich data and analysis. 

Crowdsource and contribute expertise to reusable assets that continue to improve over time and serve as single sources of truth. And with ready-to-go integrations across the full data ecosystem, you can continue to use your favorite data tools and  

Launch and scale in seconds

This depth of collaboration is only possible on a 100% SaaS, cloud-native platform that can instantly scale on demand to support thousands of distributed users. As a 100% SaaS, cloud-native platform, uniquely empowers teams to get started fast.

This ease of implementation plus the benefits of a trusted, experienced partner ecosystem for additional support mean our customers drastically decrease time to value compared to on-prem platforms. Integrated virtualization capabilities let our customers continue to organize, access, and use data and metadata no matter where it lives.

Get started or learn more

Enterprises today face a common challenge: they’re producing more and more data, but the sheer volume prevents them from unlocking its full potential. Data catalogs are the data and analytics hub you need to improve your data’s value. Combined with their unique metadata management functionality, data and knowledge is surfaced to those who need it, when they need it.

You can download your complimentary copy of the full Gartner report here. And, if you’re a Gartner client, be sure to use the interactive Magic Quadrant tool available on their website.