There’s only thing stopping you from satisfying your sweet tooth: baking that next batch of delicious brownies. You’ve got all the ingredients in front of you. One problem though: you don’t have any bowls to mix them in.

From the sugar to the baking soda, there’s not much use for each part of the recipe if you’re can’t to put them all together. Instead, they’re left sitting idle in the pantry, gathering dust as the “best before” date passes by.

Data is not much different. If you have data but can’t find it, access it, make use of it in the right tools or projects, or share the results of your work with others in your business, it’ll sit idle in large data warehouses, destined for the sole purpose of perpetual storage.

Use the data you already have

Every business struggles with silos of various sorts. Data silos are one of the most common and challenging to address. Your team has likely accumulated data of various formats across a whole host of different sources, and it’s likely managed by different teams, too.

Siphoning this data into silos is detrimental to uncovering its full potential, and yet this pattern continues: Marketing stores their data separately from Product, and so on.

Streamline these fragmented data demands with super-connectors. These special integrations connect you with hundreds of established platforms you already know and love, whether it’s your customer data in Salesforce or your projects in GitHub. It’s quick and easy to centralize this information on data.world.

Check out how this dataset tracking Bitcoin stats uses a super-connector to automatically keep it up to date.

Connect your data catalog with hundreds of integrations using super-connectors.
Use this free IFTTT applet to automatically document daily Bitcoin changes in a data.world dataset.

Integrate and automate your datasets

The best part? You don’t have to stop using the services that are already integral to your workflow. Your professional Swiss Army knife is better when you don’t abandon the specialized tools that are already ingrained in your organization. Super-connectors are there to enhance, not replace, your tools to help you make sense of it all.

Here are some ways data.world customers integrate super-connectors into their existing systems:

  • Centralize data from Salesforce, HubSpot, and more to better visualize the health of their client base and make informed decisions swiftly.
  • Track campaign performance across Google Adwords, Facebook Ads, Outbrain to guide future digital marketing budgets and investments.
  • Get a pulse for how your product is being talked about by syncing content from social media platforms such as Facebook, Twitter, and Reddit.

Get a holistic view of your market, customers and campaigns by having a multifaceted data analysis approach using a combination of super-connectors.

You can also link data with any Java or JVM-based program to add an endless number of ways to bring your data to the forefront.

Create a data-driven culture faster with this enterprise data stack audit template from data.world.
Want to build a data-driven culture faster? Use our Enterprise Data Stack Audit template. Get moving!

Bring your hidden data to life

We often rely on highly-customized toolchains made up of single-purpose tools that aren’t meant to support the full scope of data work. Bringing these tools together creates a network effect that continuously increases your data’s value, as each new dataset increases the value of every other dataset.

It’s easy to integrate your unique combination of tools to tap into more of your team’s collective brainpower to achieve anything with data. See the full suite of super-connectors you can use right now with your datasets and projects.