James Gray

How to strengthen your culture of data sourcing

We hear it over and over: companies are increasingly looking outside their own four walls for data. This is prompting organizations to expand existing data sourcing teams or start them for the first time. The benefits are clear: third party data can help you...

Your external data is a mess. Here’s how to fix it.

Picture this: it’s the fall of 2019 at the Forrester Data Strategy Conference in Austin. An almost unthinkably distant past filled with live sports, cheaper Zoom stock, and an absence of phrases like “in these uncertain times.”  On the last day of the conference, Dr....